This maybe one of the BEST videos that has come out in 2024 detailing YouTube growth and success. This features Paddy Galloyay (genius YouTube strategist), and is absolutely packed full of content. If you watch nothing else this week - watch this.

This channel normally gets 500 views on average, but look at this thumbnail. His face may be unrecognizable to you, but look at the editing, he’s very contrasted - not only that, but this pulls in a huge audience of people who like Pokemon (The largest intellectual property in the world), and retro games. A winning idea, with a ton of great contrast.

See? It’s the same guy - he’s not famous, and he’s got no appeal to anything else - it’s not clickbait to put things that will grab people’s attention, so long as you deliver on that promise.

Dodford’s channel is a masterclass in editing, and creative expression. He has original thumbnails, original ideas and executes those ideas near flawlessly - if you’re looking for a channel to learn from you can’t go wrong here.